Wednesday
Jan212009

Disclaimer

So i've received a lot of questions as to my disdane for evisu.  let me explain.  back when we made our 1st jeans and were trying to peddle off the remaining deadstock we turned to ebay and used some title spamming, (like everyone else does).  the title would read Stixfigure jeans, levis, evisu, g-star.  simply to classify them with similar brands.  well, seems like the people over at evisu took a disliking to our efforts to sell and would contact ebay on the regular to have the listings removed.  I was even lucky enough to get an email from the folks over at evisu.  (i'll have to see if i can dig it up).  looking back at it now it's really a form of flattery, they wouldn't have gone through those efforts if they didn't feel like we were competition.

Tuesday
Jan132009

Old logos

These are some of the 1st logos and fonts we threw around. Finally I created the current logo. Still not set on a font style so I’ve just been using Helvetica to keep it simple and clean.

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